For over 20 years, Jewelry designer extraordinaire Victor Velyan has both influenced and inspired those in the jewelry industry. Not only does Velyan’s strong work ethic and creativity leave an impression on everyone he meets, but it’s also creating a whirlwind frenzy around the captivating jewelry in his latest line. Victor’s work boasts careful attention to detail and makes for elegant, timeless... pieces with an edgy twist.
Victor Velyan began his journey in the jewelry industry in 1984 as a diamond setter and 2 years later became a jeweler’s apprentice. Over time and with uncompromised dedication, Velyan’s knowledge of the industry grew, as did his desire to develop and share his vision with others. In 1995, with a decade of experience under his belt, Victor realized his dream by opening his manufacturing shop, Victor-Christy in Los Angeles, California. The studio allowed Velyan freedom and flexibility to produce pieces for some of the industry’s most significant designers. Though his manufacturing and design for others proved to be undeniably successful, winning over 27 awards under other designers’ names, his own creations were yet to be fully expressed.
One afternoon Victor found himself designing a cuff that he would want to wear; a true expression of himself. That day the collection was born. Inspired by the old Aragon world - Velyan’s work is also influenced by architecture, music, nature, travel, unique cultures, history and fine art. He combines metals and conglomerations of various gemstones. Diamonds accent the work to make bold, vivacious statements. Victor is also inspired by his second home, Africa.
He understands the continent, its people and is in tune with its nature - especially the animals. Victor studies them – sponsoring photographic safaris, something he’s done since his early 20’s. He swims with the hammerhead sharks every September in Mexico, because their freedom offers him a view into the world he can get from no other. Nature in all its grandeur is more than just a retreat for him - it is a necessity. Often times it’s on horse-back in the Santa Monica mountains where he’ll be found. He has no choice but to escape there. When pent up too long, he literally begins pacing like a caged lion.
Victor Velyan’s talent and vision, combined with his well-rounded knowledge of the jewelry industry, have placed him as a true innovator in today’s fashion-inspired jewelry world